Ramona Furter, applying for Senior AI Strategist at the House of Communication Dubai.
The first line of your ad. Your AI page has the system built, the House of AI, Insight.AI to Agentic.AI. The ad is looking for the person who walks it into a client room.
That is my day job. At Swiss Post's advertising business I lead AI business models and build the clickable prototypes our C-level decides on; one of them cut pitch feedback time by 90 percent. My seat has always been the client's side of the table, the one your consultants pitch to, and I ship my own products with the tools your ad names: LLMs, agent automations, Claude Code. This page works the same way. The case below is a demo, not a description of one.
time spent on sales at Swiss Post after my automation and AI implementation
conversion on Ifolor's CHF 100M+ e-commerce business, through research and A/B testing
years leading product, growth and ventures, corporate and founded
When a client asks what AI would actually change for them, the answer is usually a slide. Your ad wants the other thing, so I built the other thing: a complete campaign for a client you could win, clickable end to end, from brief to proof.
“Season 31 opens like a pop-up book.” A speculative campaign for Global Village, Dubai: ninety hand-folded culture worlds, a participatory World 91, a generated teaser film, and targets with pre-committed miss rules. Seven stages, each carrying its decision and the desk it lands on in your house. Labeled illustrative throughout.
Walk the campaign, brief to proof
I designed and built this application and the campaign demo with Claude Code, with Gemini, Veo and Codex on the bench, the toolchain I would bring to this role. I researched the client, chose the assumptions and own every verdict.
At Swiss Post's advertising business I lead AI business models from opportunity sizing to launch, and I build the clickable prototypes our C-level decides on. My pitch-check avatar cut feedback loops on proposals by 90 percent. Before that, nine years of corporate innovation and venture building: Die Mobiliar, Sparrow Ventures, the WePractice founding team, and the bridge between UBS and Baloise stakeholders and the product team at Brixel.
Pedal Peak is my own live platform, 331 published routes across 12 countries, built end to end with the tools your ad names: LLMs, prompt engineering, agent automations in n8n, Claude Code. Hands-on AI work since late 2024, the AI title since January 2026, and from this August I chair the board of Njamba AI, a Swiss AI consulting and engineering company.
My nine years sit on the other side of the table: corporate innovation, venture building, e-commerce, and now the advertising business of Swiss Post. I know how the people you pitch decide, because I am one of them. If the role needs agency-native account craft first, that is not me.
Board chair of a Swiss AI consulting and engineering company, alongside Swiss Post.
AI business models from sizing to launch. Cut time on sales by 30 percent, cut pitch feedback time by 90 percent, builds the prototypes used in C-level presentations.
Live cycling platform, 331 routes in 12 countries, built end to end with AI tooling.
Cycling in Togo and Benin, then smedium's first clients and deep AI tooling: own LLM workflows, prompt engineering, AI-supported production.
Owned the e-commerce ecosystem of a CHF 100M+ business. Conversion up 9 percent, checkout step rate up 15 percent.
Owned the UBS and Baloise partnerships, the bridge between senior client stakeholders and the product team.
Two funding rounds, 10 locations, 23 people, 170+ customers. Built the full go-to-market.
Growth and go-to-market for several internal startups, validation to scale-up.
Market pilots from MVP to launch: Smide, XpertCheck, Lizzy. Design-Thinking experiments steering product and marketing.
Trade marketing, product management, accounting. Apprenticeship at Bridgestone Switzerland.
Bachelor of Business Administration (Zentrum Bildung, Baden), CAS Digital Marketing (HWZ), CAS Innovation (BFH). Swiss citizen. German native, English fluent, French conversational. Available with notice.
Zurich today, Dubai next: my partner and I are planning the move. Outside work I am mostly on a bike. Pedal Peak started after I rode through Togo and Benin and wanted a better way to share routes, and it is still where I test every new tool first. German is my mother tongue, so a house with Munich roots feels familiar.